Welcome to the
PCP Training Program 2025
Our mission:
Knowledge. Helps Selling.
The PCP Training Program 2025 focuses on the PCP categories Beverage, Food and Home Care.
From product features to consumer benefits - the PCP training formats are specially designed for PCP employees who want to learn more about our PCP products, their features and benefits as well as sales-relevant competitive aspects.
Whether you're a seasoned professional or just starting, our platform is tailored to meet your learning needs.
Explore our range of training programs, engage with product and sales experts, and connect with a community of PCPs like-minded individuals.
Your learning adventure begins now! Make use of the PCP training program to inform and prepare yourself for successful sale in your country.
Your PCP Training Team
PCP Training - Purpose
Through consumer-orientated (digital) live trainings, we impart product and sales-relevant knowledge about the product, its functions, features and benefits (PODs) for the consumer.
This is how we contribute as one PCP Global Training Team to the PCP success.
Target Group / individuals we want to address:
- /PCP Trainer (e.g. Product and Sales trainer and Training responsible)
- /PCP Sales specialist w/ training functions
- /PCP Sales manager / Employees in sales functions
- /PCP Product / Category manager
- /PCP Service employees / Customer Service / Hotline / Care line
Please note: The training content will be regularly updated. Therefore, the training courses are recommended for both - new and existing employees, e.g. for regular refresher training every 1.5 - 2 years.